OPTIMAL WORKSHOP

OPTIMAL WORKSHOP provides a best-in-class customer research and insights platform used by leading companies and professionals worldwide. Their digital tools empower businesses to create more impactful user experiences, driving significant improvements in products, brand, and commercial outcomes. From their roots as UX research pioneers, they have expanded to serve a diverse global customer base across industries and geographies.

Locations: Wellington (NZ), USA, United Kingdom.
More information: optimalworkshop.com
Investment status: Current (private equity).